Did women and men react the same way to Obama’s State of the Union Address? In many ways, No. The Temnos Lab looked at over a half-million data points to find that out. Continue reading How men and women reacted differently to Obama’s SOTUA
If we want to understand the principles at work within the user-driven, blog-centric information explosion of the last several years, we would do well to take a quick history lesson. The main dynamics that are at work are all visible in the make-up of the Talmud.
Continue reading Learning about comments from an ancient source
Here’s a metaphorical statement that tends to stick in your mind: “The targeting canvas is larger than people think.” Steve Roy, head of marketing at Disqus, said this while telling me that there is good material in the comment section of webpages that is under-appreciated by marketers. Despite that some news outlets look disparagingly on user comments, I now have numbers to back up Steve’s statement. Continue reading Untapped content: how user comments expand articles